Retail design in Dubai, where retail is a global showcase.
Dubai is one of the world's great retail capitals, and one of the six markets where SheridanCX works on the ground. From our London head office we have designed environments for the international houses trading in the city, and we partner with local specialists so a Dubai project is delivered with genuine understanding of the market. We work end to end, from the Fashion Avenue of The Dubai Mall to the galleries of Alserkal.
A city where retail is theatre on a global stage.
Dubai is where the world's brands come to make a statement, and it is not one place. The Dubai Mall and Mall of the Emirates are the flagship stage for the great houses, while City Walk, Jumeirah and Alserkal Avenue are where beauty, lifestyle and the newer names build a more cultural kind of desire.
The Dubai customer is international, affluent and expects the exceptional. Scale, finish and a genuine sense of spectacle carry as much meaning as the product, so a store has to perform as a destination for a truly global audience.
We have spent four decades designing to that standard, for luxury houses, fine jewellers and beauty brands across the world. The Gulf market rewards ambition executed with precision, and international brands need partners who can deliver both.
For houses entering the UAE, or for regional brands raising their game, we bring the strategy to define what the space must do, the design to make it unmistakable, and the delivery to open on time and on budget.
From Downtown to Alserkal.
Brands we have designed for in this market
A Paris-market studio with global reach.
Our head office is in London, and Paris is one of six key markets where we work through team members and trusted local specialists, alongside New York, Los Angeles, Riyadh and Dubai. We have executed retail environments in many more cities in recent years, which is how a focused studio delivers with genuine local understanding wherever a brand is growing.



